Exhibition Stand Design Portsmouth | Gamma Exhibition Stands

Introduction

Exhibition Stand Design Portsmouth – Gamma Telecom Limited is a leading supplier of voice, data and mobile products and services in the UK. They supply a broad range of communications to all sized business customers, the public sector and not-for-profit organisations

Exhibition Stand Design Portsmouth
Exhibition Stand Design Portsmouth

The Brief

We were thrilled to work with Gamma on their latest exhibition stand for the IP Expo 2015 at the London ExCel and the Convergence Summit South in October, with a superhero theme.

Exhibition Stand Design Portsmouth
Exhibition Stand Design Portsmouth
Exhibition Stand Design Portsmouth

The Final Work

Exhibition Stand Design Portsmouth

The stand graphics consisted of a series of panels, each focusing on key messages and included talking assets developed from the Gamma Man artwork with building tower backgrounds designed to theme style.

48sqm stand featured a central square 4-sided tower, two demo pods for Horizon on the corners, a reception desk and an area for Gamma Man.

We produced a Gamma Man free-standing panel stand as well as a Gamma Man superhero cut out stand. The front section is Gamma Man standing in a typical superhero stance and cut to shape around his arms and cloak with a step to allow people to stand on to put heir head on the cut out space for Gamma Man.

The rear panel was printed onto both sides with the front section providing a backdrop for the photos and the rear section was based on elements from the comic strip with key messages.

The exhibition stand design and its contents focused heavily on the Gamma Man comic book theme with clear, consistent and consistent key messages.

Exhibition Stand Design Portsmouth

Gamma Man

The created character Gamma Man is a superhero who uses his powers of voice, data and mobile solutions to fix problems caused by his arch-nemesis, Major Incident. Based in Media City, Gamma Man provides disaster recovery solutions with Inbound and Horizon, connects businesses with Gamma Ethernet and puts businesses in touch with their mobile workforce with Gamma Mobile.

Gamma Man Comic

Part of the experience included a bespoke, hand-drawn comic strip based on a Gamma Man adventure, defeating Major Incident and restoring communications in Media City.

A new take on company literature, the comic strip successfully promotes the services of Gamma Communications and delivering key messages of a serious business in a completely unique, fun and engaging way.

CGI’s

We used our CGI skills to create accurate visualistions of the two entire stands before their production to provide a clear look of how everything will look together on the day. Used during the design stage, we used the CGI’s to explore the concepts and finer details with Gamma.

Energy Drinks

Gamma Man branded energy drinks were available on the stands to hand out – artwork is consistent with the comic book design/theme.

Exhibition Stand Design Portsmouth
Exhibition Stand Design Portsmouth

Artwork

Based on comic book art, the graphics produced included paneling, bold colours, messages in speech bubbles and caption boxes and key messages emphasised with ‘explosion’ panels all creating a strong visual experience.

 

The Personal Touch

Gamma Man, Major Incident and the entire comic strip graphics were all created and developed through hand drawn sketches using only pencil and pad. The final touches were added afterwards to produce the final artworks.

Exhibition Stand Design Portsmouth
Exhibition Stand Design Portsmouth
  • Exhibition Stand Design Portsmouth
  • Exhibition Stand Design Portsmouth
  • Exhibition Stand Design Portsmouth

Click to see the comic book come to life!